FAQ

Questions, answered.

Can't find yours? Use the contact form.

Who is this course for?

Working SEOs who want their own agency. You might do SEO for an employer, or freelance for a few clients. You already know how to audit a site, fix it, and rank pages. The course shows you how to turn that skill into an agency with clients who pay every month.

I'm new to SEO. Is this for me?

Not yet. The course doesn't teach SEO basics like title tags, schema or link building. It assumes you already do that work. Get some hands-on SEO experience first, then come back.

How long are the lessons?

There are 18 audio lessons. Each one runs under ten minutes, and the whole course is about 2.6 hours. Every lesson ends with one or two actions to take before the next one.

Why audio instead of video?

The system is about decisions and habits, not screens. Audio lets you learn while you drive, walk or work out. Each lesson page also has the full transcript, and the manual has the templates and checklists.

Is that Yishai's voice?

The lessons are narrated by an AI clone of Yishai Koln's own voice, reading scripts built from his system. We say so up front because you should know how the audio was made.

What's in the manual?

A 175-page PDF that covers all 20 steps in detail: why each step matters, how to do it, the mistakes to avoid and when it's done. It also holds the templates for the ten documents and the 80-item master checklist.

What tools will I need?

Three paid tools, or equivalents you already use: Semrush for keywords, competitors and backlinks; BrightLocal for local rankings, citations and reviews; and Screaming Frog for technical crawls. The rest is free: Search Console, Google Analytics, Tag Manager and Looker Studio. Tool subscriptions are not included in the course price.

Do I need a team?

No. The system has five roles: owner, salesperson, SEO specialist, developer and marketing person. On your own, you cover them with two hats and hire a contract developer for heavy fixes. Accounting, payroll and legal review are outsourced from day one.

Does it cover local SEO, content and links?

Yes, as three optional sprints you sell only to clients who need them. The lessons cover how to scope, staff, log and report that work as an agency service. They don't re-teach the SEO itself.

How much money will I make?

We can't tell you, and we don't promise any income. Results depend on your skills, your market, your effort and many things outside our control. Most new businesses take time to become profitable, and some never do. See the earnings disclaimer in our Terms.

Can I promise my clients rankings?

No, and the course teaches you not to. Google's own guidance says no one can guarantee a top ranking. You commit to the work, the roadmap and an honest monthly report.

How long do I keep access?

Your enrollment includes {{ACCESS_PERIOD}}. Listen as often as you like.

What's your refund policy?

You can ask for a refund within {{REFUND_DAYS}} days of purchase. The full policy is in our Terms.

Is this legal or tax advice?

No. When the course touches contracts, taxes or payroll, it tells you to have a lawyer or accountant review your situation.

How do I get help?

Use the contact form. It's our one support channel, and we answer by email.

Still deciding?

Listen to Lesson 1 first. It's free.